Lilli Tronc Robinson @ Dally’s
Ashleigh Kelly @ Arc Creative
Hair/Makup / Erin Bigg @ Arc Creative
Also has her own makeup label: @erinbiggcos
FEATURED PHOTOGRAPHER INTERVIEW
1. How does this collection speak to you? How did it come about? What did you want this to say to your audience?
I work closely with the stylist, and we’re constantly researching and looking for new and amazing concepts to shoot. Being Spring/Summer (Australia), we wanted to create a shoot appropriate for this.
2. What do you find to be the most difficult when bringing a team of artists together to create a cohesive look? How do you pick the right team ?
I have worked with this team for a few years now and fully trust their own creative vision and they understand my own. We’re also very comfortable with each other, which creates an awesome and inspiring atmosphere to work in.
3. As an editorial artist, what do you feel is one of the biggest mistakes beginners tend to make?
I don't believe you can make mistakes. Experience comes with trial and error, collaborating with other creatives in the industry, getting out of your comfort zone and ALWAYS shooting. Never stop. However comparison can destroy you. Never compare. Use it as fuel to inspire.
4.How would you describe your artistic style?
Clean. Images that illustrate elegance and simplicity, I also have a strong love for detail.
5.Do you prefer to be behind the camera or in front of it?
Obviously behind. I’m extremely camera shy & overly critical on myself.
6.What is your greatest weakness; your greatest strength?
My strength and weaknesses are the same. I get over my work too quickly and look back asking myself, “What was I thinking?” But I then move on to bigger and better ideas. Perseverance and people skills are my also strengths. I’m also quite easy going so I get the job done without stress.
7.What misconceptions do you think outsiders have about fashion and beauty editorials?
As a whole, there is a lot of criticism in the fashion and beauty industry. People look at an image without realising the time and effort involved - it’s more than just a click of a button. People’s negativity often creates a lack of appreciation, failing to see the art in it.
8.What is your secret to keeping a happy balanced life while following your passion?
I need to learn to ‘switch off’. I try not to let my work life interfere with my personal. Exercise is good too.
9.Music feeds the soul and often motivates. What music are you playing while you are shooting?
I listen to mood lifting music whilst shooting – gets the team going too. Whilst editing I turn it down a notch.
10.Words to live by?
I look up to my dad, and from a young age he has always told me that ‘fortune favours the brave’. You can’t sit around waiting for something remarkable to happen, you make your own luck.