FEATURED ARTISTS
Photographer: Zoe Economides
www.zoeeconomides.com
http://www.facebook.com/pages/Zoe-Economides-
Photography/141172465906400
http://instagram.com/zoeeconomides_photographer
https://twitter.com/Zoe_Economides
http://au.linkedin.com/pub/zoe-economides/32/963/ab5/
Stylist: Lenya Jones
www.lenyajones.com
Hair Stylist: Philip Barwick @ Muse Hairdressing for Redken
MUA: Kate Blainey using MAC @ Unsigned Management
Model: Melissa Davies @ priscilla's Model
Model: Imogen Newton @ Priscilla's
Hair assistant: Rachel Hyde @ Muse Hairdressing
Styling assistant: Victoria Houllis
FEATURED FASHION
Marlies Dekkers - www.marliesdekkers.com
Pierre Winter Fine Jewels - www.pierrewinterfinejewels.com
Made In Earth - www.miec.com.au
Ruby Sees All – www.rubyseesall.com
Baby Likes to Pony - babylikestopony.com
Levante - www.levante.com.au/
Roc Boots - rocboots.com.au
Zomp Shoes - www.zomp.com.au
FEATURED HAIR STYLIST INTERVIEW
1. Stylists are very sharp on their artistic visual direction. What do you find to be the most difficult when bringing a team of artists together?
I guess the biggest issues can arise when there is a lack of or breakdown in communication. Once a space appears for assumption and misinterpretation things can quickly go downhill, I'd prefer everyone enrolled with a clear vision of where we're all headed. If no one is fearful of what's expected they can turn their energy to being creative and excited.
2. When sending your work out for the world to see, what do you hope your element of the project says to the viewers?
I like viewers to find some intrigue on some level. We produce images as a form of art even if it is selling a product so there is a mood being invoked and when I do hair on a shoot I want people to feel a sense of modernity and sensuality, there's a lot of energy in great hair and throwing in a pinch of risk can really pay dividends.
3. What were the best editorial words of wisdom or advice that stand out to you now? Who handed you these pearls and how do you apply it to your professional career?
I've been lucky enough to have many mentors who have deliver me pearls of wisdom and here are some of them.
- Never shut yourself off to a particular technique or tool, your judgment will hold you back.
- Learn form everyone you work with.
- Dwell in the detail, that's where good turns to great.
- Practice heaps and find out why a product does what it does.
- Pass on the knowledge.
The people who said these words are from different times in my career but include Kris Sorbie, Sharon Maher, Chris Baren, Noah Hatton, Sam Villa, Richard Kavanagh, Richard Sharah, Carl Reeves, Collin Sweeney, Rodney Cutler to name a few. Like I said I'm very lucky.
4. On set, there are often last minute choices, situations...but what do you feel is a common mistake Artists make?
Yes technique is everything but needs to be applied where it will be the most beautiful even if that means partial use of or re-contextualising what you have learnt. The more practiced you are at dealing with the un known the more you thrive is those circumstances.
5. Regarding artistic visual direction... What do you find most difficult when bringing a team of artists together?
The sharing of the vision before the team gets to the shoot is the best way to head off many potential hassles. Team members sharing the making of a mood board is one of the best ways harmonise the team and up the chances of a excellent outcome.
6. Sharing knowledge not only grows our industry but showcases talent and strong work ethic, as well. Who is your mentor? What was the most valuable lesson they taught you?
Like I was saying, I've had the benefit of many mentors possibly too many to list and not feel like I'd missed someone. So how's this? My Mother and Father showed me the meaning of selflessness and how it feels to have people in your life who want nothing more than for you to have the most joy in life. I was given opportunity to develop creatively and for that I will always be thankful but also I feel a responsibility to do the same for others. Awesome mentors.
7. As an editorial artist, what do you feel is one of the biggest mistakes beginners tend to make?
An overnight success can be years in the making so make sure you can walk your talk. Have respect for the team your working with and leave yourself open to improvement as time.
8. How would you describe your artistic style? What has influenced your work the most?
Eclectic fused with eccentric is an appealing signature, take that vibe and mix it with a dark sensuality and that's kind of what I do. Music is a greatly inspiring and emotive influence one can be moved from tears to empowerment in seconds and I believe the more free you are emotionally the more expressive your work becomes.
9. What 3 items would you never do a shoot without?
1. A full kit.
2. A clear vision.
3. A great attitude.
10. Have you ever had an "OMG, what the hell am I doing here?!" moment? Share.
Quite some time ago I was given the pleasure of directing the hair for a design college student end of year show. I was left by myself with 16 girl models a makeup artist and a huge amount of cheap champagne. All 16 girls and the make up artist hit the champagne like thirsty dogs and the results spoke for itself. They were rolling about on the floor pushing each other like in Ancient Rome.... amazing! I was so stressed about the hair I couldn't speak. Anyway finally they were rounded up and the show began but as each girl reached the end of the runway she just stood there, one by one they gathered and the drunken hoard pushed on in front of the crowd as the music blasted for a good ten minutes. The crowd loved it but at the time I did think.........OMG! What the hell am I doing here?!
11. What do people find most surprising about you?
People are always remarking on how approachable I am, which is great as I would never want people to feel I was aloof or had tickets on myself. I take my work seriously but not myself and having fun is essential. The other comment I get is that I don't look like a hairdresser......still figuring that one out.
12. What is one of your #hairstylist problems?
There is moment backstage at a runway show when you know for sure the power supply can only support one hair drier at a time. You have a team of fifteen......here comes the pain!
13. I knew I was in love with fashion when......
I was about 12 years old and I'd been begging Mum and Dad to buy me a Velour Wind Cheater. The day came and finally after a Saturday afternoon trip to the boutique I had my prize, I found an excuse to go visit some of my friends in the neighbourhood late that evening but secretly, I just wanted those lads to witness the strength of my brown velour dream come true.